Marketing decision history

Every change,
defined.

Know what changed, remember why, and see what worked. Diffined gives your team one private history for the marketing decisions that matter.

Manual capture · Private workspace · Set up in about three minutes

Marketing history
⌕   Search history…
◉   Page: HomepageWinnerAM

Change

RemovedBook a demo
AddedGet your free assessment
Reason
Make the value clear before asking for a call.
Result
+34% conversion rate
Evidence
A/B test
Capture the work you already ship
WebsiteAdsEmailAnalyticsCampaigns

The missing context layer

Your tools remember what changed.
Diffined remembers why.

01

Manual capture

Record a meaningful marketing change in under a minute, while the context is still fresh.

02

One-sentence context

A quick prompt captures the one thing software cannot know: what your team was trying to improve.

03

Evidence, not guesswork

Every result is labelled by evidence quality, so observations never masquerade as controlled experiments.

Marketing blame, without the blame

Click any message.
See its history.

Understand why a headline, price or offer exists before you replace it. New hires get context in minutes. Experienced teams stop reopening settled decisions.

  • The exact before and after
  • The reason it changed
  • The evidence that followed
yourcompany.com
YourCompanyProduct    Pricing    Customers

THE CLEARER WAY TO GROW

The fastest way to turn traffic into customers.

Everything you need to grow—without the complexity.

A small habit with a long memory

One sentence now.
Months of context later.

You add the intent while the decision is fresh. Diffined keeps the record ready for the evidence, conclusion and next decision.

1

You record

Capture a meaningful message, offer or campaign change manually.

2

You explain

Write the one sentence that says what you expected to improve.

3

The result returns

Attach a test, metric or judgment and label its evidence honestly.

4

The learning compounds

Search the history before the next brief, experiment or handover.

A memory that survives the team

Built for people who ship marketing—not maintain trackers.

Whether one team owns the funnel or several partners touch it, Diffined keeps the reasoning attached to the work.

01

Homepage changes

Keep the before, after and reason together when a core message moves.

See the workflow →
02

Pricing pages

Record the expectation and return date before a pricing decision fades into memory.

See the workflow →
03

Campaign landing pages

Preserve the context behind a new offer, headline or call to action.

See the workflow →
04

Evidence handoffs

Leave a clear conclusion and next decision for the next person who revisits it.

See the workflow →

Private alpha

Start with one useful history.

Diffined is available as a working private-alpha prototype. Record changes manually, keep them in a private workspace, and return when evidence is available.

“The useful part is having the reason next to the change when we revisit it.”
Illustrative workflow, not a customer result
Private alphaAvailable now
Working prototypeUse the /workspace workflow with your private workspace.

Set up in about three minutes. No scheduled monitoring or notifications are included yet.

Try the private alpha
  • Manual change capture
  • Private workspace
  • Review-date queue
  • Evidence-labelled results
  • Search across decisions
  • Related decision suggestions
  • On-demand homepage checks
Coming next: automatic monitoring, team access and notifications.

Your next change is coming

Make sure the lesson stays.

Open the working prototype and record a real marketing decision.

Open the working prototype